The main objective of this initiative is to rejuvenate the marketplace, transforming it into a spacious and inviting hub for commerce, events, and social interactions, positioned to boost local economic and cultural vibrancy.

Central to the design approach is its modularity, enabling the square to swiftly adapt to diverse events and visitor needs.

A hallmark of this concept is the incorporation of CLT panels, emphasizing the recreational aspects of the space. The design seamlessly integrates nuances of traditional Kazakh heritage with modern sustainable construction practices, drawing inspiration from the architecture and textile motifs of the classic Kazakh yurt.